New Delhi: DigiStreet, an Independent Marcom agency, has launched the exclusive influencer marketing domain with a new vertical InfluenceD to address the emerging influencer marketing needs.
Over the years and a pandemic to attest to, influencer marketing has made an impactful mark on the marketing industry, creating the scope to expand horizons organically and humanely. The efficacy of influencer marketing comes down to the fact that almost every brand, big or small, wants to associate its product or services with influencers to attract its target audience. Influencers play a pivotal role in transferring their audiences’ trust to the brand, so much that 49% of consumers rely on influencer recommendations and 70% of teens trust influencers more than celebrities.
DigiStreet comprehended the need of the hour in the influencer marketing domain and aced the game with flying colors. With its astute marketing approach for well-known brands like Bonsoir, Halonix, Omaxe, Sirca Italy, Berger, Simbholi food, and many others, Malika Mangla, the bubbly vibes of DigiStreet, took command of the InfluenceD brigade.
With consistent and result-driven tactics for their brands, DigiStreet accomplished collaboration with more than 1500 influencers, accumulated more than 18 million reaches successfully, that too with the cost per engagement going for as low as 0.07paisa. A feat that started generating 6 digit revenue within a span of 6 months. Such is the power of influencer marketing under the hands of a seasoned professional.
Elated with the new development, Darpan Sharma, CEO & Strategist DIGISTREET said, “I am delighted to see our own people taking newer heights and look forward to magical influence by Ms. Mangala with InfluenceD to help us serve our client at best as a group.”