New Delhi: GSK Consumer Healthcare’s leading antacid brand, ENO announced the launch of two new flavours – Jaljeera and Nimbu Masala.
These two new flavours are being launched in South and East India through a TVC that builds a compelling narrative in a very relatable manner and aims to create awareness and taste credentials of new variants.
Commenting on the new launch, Anurita Chopra, Head of Marketing, India Subcontinent, GSK Consumer Healthcare said, “As a leading brand, we always strive to have a pulse on our consumers and stay connected with their growing preferences. We understand that millions of people in India prefer to opt for home remedies during an acidity bout. Therefore, inspired by this insight, our new ENO flavours offer a quick solution in flavours that match the taste palate of classic home remedies. We are confident that these flavours will be well received by consumers.”