New Delhi: Great Learning, one of India’s leading EdTech companies for higher and professional education launched its new social media campaign #NewBeginning. As a part of this Diwali campaign, the company will be offering free career counseling opportunities to students and professionals enabling them to make better, informed career decisions.
The industry witnessed massive layoffs by various organizations during the lockdown, however having found a way to work around the new normal and businesses gradually going back on track, these organizations have started hiring again. To make the most of this opportunity and land better jobs, it is imperative for people to know the options they have available, identify a skill gap if any to ensure a successful career transition. Through the campaign #NewBeginning, Great Learning aims at helping people through this journey by assisting them in decision making.
The nomination for this Diwali campaign is open between 9-14th November. People can nominate themselves by booking a slot through the links shared on the Instagram, Facebook, Twitter and LinkedIn pages of Great Learning. The counseling sessions will be conducted through the month of November as per the mentor and mentee’s availability. The sessions would be conducted by renowned domain experts across all experience levels – from mid managers to CXOs who would provide counseling for careers in the fields of Analytics, Data Science, Product Management, Sales, Marketing, Soft-skills and interview prep, Artificial Intelligence, Machine Learning, Cloud computing, Cybersecurity and General Management.
Speaking about the campaign, Aparna Mahesh, Chief Marketing Officer, Great Learning said “People often have doubts about their career choices and decisions at various stages of their journey. Today, Covid has made people across industries want to understand much more about future proof career options. Through this initiative, we are making efforts to assist people in making the right choices for the new normal world that can help in accelerating their career growth. Through the knowledge and industry experience of our key counselors if we would be able to power individuals by providing them the right direction, we would be contributing in a small way to their new beginnings.”
The campaign is meant to empower professionals and students from across the country with actionable career insights derived from the experience of the domain experts.