Bangalore: InMobi, the world’s largest independent mobile advertising platform, announced the India launch of InMobi’s flagship mobile marketing summit – ‘Impressions.’ Aimed at celebrating the rise of India as a global mobile superpower, it is one the largest gatherings of the most influential minds and thought leaders in mobile, media and marketing.
Today, the Indian economy is more dynamic than ever before, the digital and mobile transformation has swept our country due to the drastic reduction of smartphone prices and the access to cheaper mobile data plans. This has significantly accelerated the pace of mobile transformation. In India alone, the mobile handset penetration and data infrastructure growth have been historic, paving the way for an enormous base of ~700 million mobile users by 2018. This always-on, immersive and highly personalized nature of mobile devices has created an opportunity for brands to meaningfully engage with their customers.
With mobile becoming the primary screen as a mode to consume information, it can no longer be considered as just another component of the marketing strategy; now ‘Mobile is the Strategy.’ An emerging trend that is imperative for marketers to adapt to stay ahead of the marketing strategy curve.
Doesn’t matter if your an expert or a novice – ‘Impressions’ is a platform that will put your mobile-first marketing strategy apprehensions to rest, this along with the opportunity to meet the Global InMobi leadership team.
This is an invite-only event, to request participation, please write to impressions@inmobi.com.
Event Dates: Delhi: Tuesday, 29 May 2018 | Mumbai: Thursday, 31 May 2018
