Chennai: Instamart, India’s pioneering quick commerce platform, has appointed Nandita Sinha as its Chief Executive Officer, effective August 03. She succeeds Amitesh Jha, who led the platform through a significant phase of growth and expansion.
Announcing the appointment, Sriharsha Majety, Managing Director & Group CEO, Swiggy, said, “I am delighted to welcome Nandita Sinha as the CEO of Instamart. Nandita is one of India’s most accomplished consumer internet leaders, and I’m enthusiastic about the vision, customer obsession and operational rigor she brings to the team we’ve built at Instamart.”
He further added, “Amitesh has provided valuable leadership to Instamart, guiding the platform through a pivotal era of growth, doubling down on Instamart’s differentiation with launches like Noice, and steadily improving our contribution margin journey. Over his tenure, he has been instrumental in scaling Instamart through a critical growth phase, building a strong, high-performing culture, and leaving the organization in a solid, well-run state. We extend our best wishes to him for his future endeavours.”
Commenting on her appointment, Nandita Sinha said, “I have long admired what the team at Instamart has built. It’s a business with a strong customer-first culture, great talent and significant opportunities ahead. Instamart sits at the heart of how India shops for its everyday needs, and I look forward to working with our colleagues, partners and consumers to shape its next chapter of growth.”
Sinha joins Instamart after serving as Chief Executive Officer of Myntra, where she led the fashion e-commerce platform to become India’s largest player in the segment, while continuing to gain market share in a highly competitive market after achieving EBITDA profitability in 2024.
A consumer internet veteran with more than two decades of experience, Sinha has held leadership positions across leading companies including Flipkart, Britannia and Hindustan Unilever. Her expertise spans fashion, e-commerce and FMCG, with a strong track record in building and scaling consumer businesses.
As CEO, Sinha will spearhead Instamart’s next phase of growth, focusing on strengthening its differentiated assortment strategy, accelerating business momentum, improving profitability metrics, enhancing customer experience and driving operational excellence.
