Bangalore: MOBILISE, the independent global B2B marketing agency trusted by leading enterprise and technology brands, has announced its entry into the United Arab Emirates with the launch of a new office in Dubai. The expansion is a key milestone in the company’s international growth strategy and reinforces its presence across high-potential markets in the Middle East and Sub-Saharan Africa (SSA).
With enterprise digital transformation and technology investments accelerating rapidly across the region, the new hub will allow MOBILISE to offer on-ground strategy, creative solutions, and digital execution while aligning with regional needs and global standards.
“Dubai has become a global intersection for technology, capital, and ambitious enterprise,” said Kamal Krishna, CEO, MOBILISE. “Establishing our presence here allows us to partner more deeply with organisations expanding across EMEA and SSA — bringing the clarity, creative rigor, and execution discipline that our clients rely on across Asia and North America.”
The Dubai office will support the agency’s core capabilities including:
- B2B demand generation
- Go-to-market and audience strategy
- Integrated campaigns and content
- Digital experience and creative production
The expansion also enables MOBILISE to act as a unified global B2B marketing partner, ensuring stronger cross-market alignment for brands operating across multiple regions.
Chitra Iyengar, General Manager – India & South Asia, will now additionally oversee operations across the Middle East and Sub-Saharan Africa.
“Our ambition is to build a regional team that reflects Dubai’s diversity, ambition, and pace,” she said. “We’re bringing together strategists, creatives, and technologists who understand local market nuance yet operate with a global mindset. This expansion is about being closer, faster, and more deeply embedded with the clients we serve.”
MOBILISE already has a proven record in the region, having delivered high-impact enterprise programs including a major tech activation lighting up one of Dubai’s most iconic landmarks and a strategic market entry project in Saudi Arabia.
With established hubs across India, Singapore, the United States, and now the UAE, MOBILISE continues to scale its presence as a trusted global strategic partner for technology, financial-services, and healthcare brands navigating complex growth and transformation journeys.
