Wednesday, June 25, 2025
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Advertising

MRSS India inaugurates Office in North East of India

by MN4U Bureau
June 9, 2018
in Advertising, Featured
Reading Time: 2 mins read
A A
MRSS India inaugurates Office in North East of India

Share Share ShareShare

Shillong: A 40-day survey team training under Longitudinal Ageing Study in India (LASI) for states of Meghalaya and Sikkim was inaugurated in Shillong on May 23rd 2018.

ADVERTISEMENT

The study is conducted by Ministry of Health and Family Welfare, Government of India. This study is comparable with Health and Retirement Study (HRS) in the United States and is appropriately harmonized with other health and retirement studies, including its sister surveys in Asia – such as the Chinese Health and Retirement Longitudinal Study (CHARLS) and the Korean Longitudinal Study of Aging (KLOSA) – thereby allowing for cross-country comparison.

LASI will be a national landmark in scientific research that will allow better understanding of India’s adult health and problems and population aging process and will inform the design of appropriate evidence-based policies for adults and older people.

Mr. Raj Sharma, Chairman, Majestic Research inaugurated the training. Officials from International Institute for Population Sciences (IIPS) were also present during the event. Addressing the trainees and trainers, Mr. Sharma mentioned “The North East of India has been neglected by most Market Research firms whereas MRSS sees tremendous potential and opportunity in developing insights from this market for various commercial/social resource deployment. The states of Arunachal Pradesh, Assam, Manipur, Meghalaya, Mizoram, Nagaland, Sikkim and Tripura are now extensively covered by us and we are offering this under-researched region as a differentiating value proposition to our clients.”

He also announced the opening of a full-fledged regional office of MRSS India in Shillong to cater to the research need of North East region which was inaugurated later on that day. The study is being currently conducted in 2 states of North East by MRSS amounting to over INR 10 million for a year and will have to be conducted for next 25 years. MRSS will pursue to cover the remaining markets of North East as well in the coming years.

 

Srikant Patel, Head of Social Research Practice commented “LASI would provide a longitudinal dataset for designing programme and policies for older population in the country. LASI would also collect an extensive range of biomarkers which can be useful for studying a variety of social behaviours and environments, burden of health risk and chronic disease conditions. LASI will use many IT based technologies including geographical information system which will be used for thematic mapping and community analysis to collect the information at community level, photographic identification and use of barcode will be used for matching and maintaining anonymity of data.”

The event was covered exclusively by Doordarshan North East.

Tags: ChairmanDoordarshan North EastHead of Social Research PracticeKorean Longitudinal Study of AgingMajestic ResearchMRSS IndiaNorth East of IndiaRaj SharmaShillongSrikant Patel

RECENT POSTS

Zuno partners with Hashtag Orange to drive Internal and External Communications
Advertising

Zuno partners with Hashtag Orange to drive Internal and External Communications

June 24, 2025
0

Mumbai: Zuno General Insurance, formerly known as Edelweiss General Insurance, has appointed Hashtag Orange (Mumbai) as its official communications agency...

Read more
Dominic Proctor, WPP Media Pioneer and Mindshare Co-Founder, Passes Away
Advertising

Dominic Proctor, WPP Media Pioneer and Mindshare Co-Founder, Passes Away

June 23, 2025
0

London: Dominic Proctor, one of the most transformative figures in the global media landscape and a foundational force behind WPP’s media...

Read more
India adds 16 more Shortlists on Day Two at Cannes Lions 2025
Advertising

India Closes Cannes Lions 2025 on a High, Doubles Medal Tally with 32 Wins

June 21, 2025
0

Cannes, France: India wrapped up its campaign at the Cannes Lions International Festival of Creativity 2025 on a triumphant note,...

Read more
WPP named Creative Company of the Year at Cannes Lions 2025
Advertising

WPP named Creative Company of the Year at Cannes Lions 2025

June 21, 2025
0

Cannes: The Cannes Lions International Festival of Creativity has named WPP as Creative Company of the Year for 2025, honouring...

Read more
Havas Media extends Global Partnership with Wolverine Worldwide
Advertising

Havas Media extends Global Partnership with Wolverine Worldwide

June 20, 2025
0

New York: Havas Media Network has announced the renewal of its global media agency of record partnership with Wolverine Worldwide,...

Read more
FCB Kinnect launches ‘Cannes You Be a Juror?’ to replicate the Cannes Lions Judging Experience In-House
Advertising

FCB Kinnect launches ‘Cannes You Be a Juror?’ to replicate the Cannes Lions Judging Experience In-House

June 20, 2025
0

Mumbai: In a bold, industry-first move, FCB Kinnect has introduced ‘Cannes You Be a Juror?’, a unique internal initiative that...

Read more

LATEST NEWS

Trackon names Smartya Majumder as Vice President – Sales

Trackon names Smartya Majumder as Vice President – Sales

June 24, 2025
Vijay Chauhan named General Manager of adidas India

Vijay Chauhan named General Manager of adidas India

June 24, 2025

ANALYSIS

Only 3% of companies achieve cross-functional AI synergy; marketing and IT co-innovation is crucial for thriving in the AI era: Bounteous x Accolite Study
Analysis

Only 3% of companies achieve cross-functional AI synergy; marketing and IT co-innovation is crucial for thriving in the AI era: Bounteous x Accolite Study

June 24, 2025
0

Chennai: Organizations that prioritize innovation and collaboration are twice as likely to achieve double-digit growth, according to a new global...

PEOPLE

Trackon names Smartya Majumder as Vice President – Sales
People

Trackon names Smartya Majumder as Vice President – Sales

June 24, 2025
0

New Delhi: Trackon, an express logistics and supply chain companies, has announced the appointment of Smartya Majumder as Vice President...

MARKETING

HCBS Developments names Mohit Kalia as Senior Vice President – Sales and Marketing
Marketing

HCBS Developments names Mohit Kalia as Senior Vice President – Sales and Marketing

June 24, 2025
0

Gurugram: HCBS Developments, one of Gurugram’s foremost real estate developers, has announced the appointment of Mohit Kalia as Senior Vice...

Subscribe to Newsletters

ADVERTISING

Dominic Proctor, WPP Media Pioneer and Mindshare Co-Founder, Passes Away
Advertising

Dominic Proctor, WPP Media Pioneer and Mindshare Co-Founder, Passes Away

June 23, 2025
0

London: Dominic Proctor, one of the most transformative figures in the global media landscape and a foundational force behind WPP’s media...

PRINT

Thane Vaibhav and Ekatva Group launch New Hyper-Local Business Supplement
Print

Thane Vaibhav and Ekatva Group launch New Hyper-Local Business Supplement

June 4, 2025
0

Mumbai: In a powerful collaboration that underscores Thane’s rising prominence as a business hub, leading Marathi daily Thane Vaibhav and...

AUTHOR'S CORNER

Viewer Mindshare: Smart TV and Smartphones shaping the future of entertainment industry
Authors Corner

Viewer Mindshare: Smart TV and Smartphones shaping the future of entertainment industry

June 24, 2025
0

In the ever-evolving digital landscape, attention span has become the most valuable currency. With an overabundance of content available, it...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Rahul Shaw joins NDTV to lead Experiential Business

Rahul Shaw joins NDTV to lead Experiential Business

June 24, 2025
Trackon names Smartya Majumder as Vice President – Sales

Trackon names Smartya Majumder as Vice President – Sales

June 24, 2025
Vijay Chauhan named General Manager of adidas India

Vijay Chauhan named General Manager of adidas India

June 24, 2025

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2024 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2024 All rights reserved.