Mumbai: Omnicom Media Group (OMG) has announced the elevation of Aishwarya Lahiri to the role of Business Director – Investment. Prior to this, Lahiri held the position of Associate Business Director at the agency.
Lahiri has been associated with Omnicom Media Group for over two years, contributing significantly to the agency’s media investment strategies and client servicing mandates.
With a career spanning over a decade in media planning and investment, Lahiri brings a wealth of experience from some of the industry’s top agencies. Before joining OMG, she served as Director – Media Investment at m/SIX, where she led media strategies for key clients. Earlier, she worked at Accenture as a Media and Design Analyst, focusing on media analytics and performance optimization.
Lahiri also spent more than three years at Lodestar UM, where she handled integrated media planning and buying for marquee brands.
Her promotion comes at a time when Omnicom Media Group continues to strengthen its investment leadership to deliver integrated, data-driven media solutions for clients.