Bengaluru: PMJ Jewels has unveiled its much-awaited PMJ SuperStar Bracelet at an exclusive event held at La Marvella, South End Circle, Bengaluru. The event, graced by PMJ Jewels Chairman Kushal Kumar Jain and distinguished patrons, also marked the launch of a special brand campaign titled ‘Celebrating Daughters’ in Kannada, featuring SuperStar Mahesh Babu and his daughter Sitara Ghattamaneni.
The PMJ SuperStar Bracelet, a limited-edition creation, is designed for both men and women and symbolizes legacy, strength, and timeless elegance. With high-grade Swiss-sourced stretchable rubber and a feather-light finish, the bracelet blends fine craftsmanship with cutting-edge durability—retaining its shape even after years of wear.
Described as “a bold statement of strength, style, and resilience,” the bracelet is a tribute to Mahesh Babu’s enduring journey and is now available at all PMJ Jewels outlets across the country.
The launch also introduced PMJ’s latest Kannada short film campaign, ‘Celebrating Daughters’, a heartfelt narrative capturing the special bond between a father and daughter, beautifully portrayed by Mahesh Babu and Sitara. The campaign also showcases PMJ’s half-saree and bridal collections, aligning traditional heritage with emotional storytelling.
Speaking at the launch Kushal Kumar Jain, Chairman, PMJ Jewels said, “With a deep-rooted commitment to creating jewellery that holds sentimental value for generations, we at PMJ Jewels have been evoking emotions in the hearts of jewellery lovers that will resonate within families in Karnataka for centuries to come. Each piece in our elegant jewellery collection, specially the newly launched PMJ SuperStar Bracelet and Celebrating Daughters Campaign resonate the brand’s unwavering dedication to artistry, attention to detail, and the enduring beauty of fine jewellery. The new bracelet will be available for purchase in all our branches across.”
