New Delhi: ASUS India has officially announced a strategic partnership with Raj Shamani, one of India’s leading content creators and host of the chart-topping podcast ‘Figuring Out With Raj Shamani’. Shamani has been named the brand ambassador for the ASUS ExpertBook Series, marking a unique and first-of-its-kind collaboration for both ASUS and the creator.
With over 18 million subscribers and a staggering reach of 8 billion+ views across platforms, Raj Shamani has become a voice for India’s ambitious generation. His association with the ASUS ExpertBook Series: Built for Worry-Free Business, represents a natural alignment of values: trust, resilience, innovation, and a shared commitment to enabling ambition.
Dinesh Sharma, Vice President, Commercial PC and Smartphone, ASUS India, Sri Lanka, and Nepal, commented on the partnership, “We are proud to welcome Raj Shamani as the embodiment of our ASUS ExpertBook Series. This partnership stems from a natural alignment driven by ambition and a shared purpose: to help individuals turn potential into performance. Both Raj and our ExpertBook Series are focused on empowering ambition, enabling progress, and supporting the new generation of Indian professionals. Our ExpertBook Series delivers uncompromised performance, unmatched durability, enterprise-grade security, and unparalleled After Sales Service, embodying our common vision to enable a truly worry-free experience for every business and professional.”
Raj Shamani, sharing his thoughts on becoming the face of ASUS ExpertBook, said, “This partnership is personal. I’ve always believed that ambition should never be limited by the tools you use and ASUS ExpertBook is built for people who are building something bigger than themselves. Whether you’re a young creator, a founder, or a future business leader, this device is your launchpad. I’m proud to represent ASUS as their brand ambassador as this brand shares my belief in dreams, ambition, hustle and making bold ideas real through technology that’s worry-free.”
Why the Collaboration Matters
The partnership is grounded in a shared vision for India’s future—one where every doer, dreamer, and decision-maker has access to technology that’s powerful, reliable, and stress-free. As Raj Shamani continues to inspire millions through stories of grit and growth, ASUS ExpertBook is positioned as the go-to productivity tool for India’s new-age professionals.
The ASUS ExpertBook series, available on Flipkart, is designed for business leaders, students, freelancers, and hybrid teams alike. It offers enterprise-grade features with exceptional after-sales service, making it a trusted companion on the journey from idea to execution.
Taking Indian Ambition Global
As Shamani takes Indian thought leadership global with his podcast, the partnership reinforces ASUS’s position as a key enabler of innovation and productivity. The collaboration is not just about brand endorsement—it’s about co-creating a movement that celebrates ambition and success born from India’s growing startup and creator ecosystems.
Together, ASUS and Raj Shamani are powering a new era of Indian ambition—bold, boundaryless, and worry-free.
