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Home Featured

BARC WK 8: Star Plus regains leadership in Hindi GEC Pay TV category

by Editorial
March 5, 2020
in Featured, Market Analysis
2 min read
According to BARC data of HSM NCCS All India (Urban+Rural) for week 11 and we see no major change with SONY SAB leading this week too with 728mn impressions
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According to BARC data of HSM NCCS All India (Urban+Rural) for week 8, Star Plus is now leading the charts for Hindi GEC Pay TV category with 692mn impressions followed by SONY SAB in 2nd spot with 671mn impressions, ZEE TV moves up from the 4th spot to the 3rd spot this week with 572mn impressions.

Viacom18’s COLORS which was dominating the ratings since Week 2 of 2020 settles at fourth position with 572 mn impressions. Understandably this comes right after the end of Bigg Boss 13 that kept the audience glued to the channel.

The 5th spot this week is been secured by Sony Entertainment Television which has shown no growth and is still on the 5th spot with 490mn impressions and on the 6th spot is Star Bharat with 297mn impressions.

Dangal TV on the 7th position with 240mn impressions, Star Utsav secures the 8th spot with 191mn impressions, &TV moves up to the 9th spot with 165mn impressions and ColorsRishtey on the last spot with 129mn impressions.

Hindi GEC Rural:

In the HINDI GEC Rural category for week 8 and we see no changes and Dangal leads the chart followed by BIG Magic on the 2nd spot. ZEE TV on the 3rd spot and Star Plus on the 4th spot, making Sony SAB get on to the 5th spot. On the 6th spot we have Colors and Sony Entertainment Television on the 7th spot. For the last three spots on this category are Star Bharat, Star Utsav and ColorsRishtey.

Hindi GEC Urban:

Sony SAB moves up from the 3rd spot to the being the leader this week followed by Star Plus on the 2nd spot, previous weeks leader Colors has come down to the 3rd spot this week. Sony Entertainment Television on the 4th spot, followed by ZEE TV on the 5th spot. On the 6th spot is Dangal and Star Bharat on the 7th spot. For the last three spots on this category is &TV, Star Utsav and Big Magic

Tags: BARC Wk 8Bigg Boss 13 ColorsStar Plus

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