Bangalore/Thiruvananthapuram: SunTec Business Solutions, the world’s #1 relationship-based pricing and billing company, today announced that it has appointed veteran marketing professional, Peter Yorke as Senior Vice President of Marketing. Peter will be based in Bangalore and will lead the company’s global marketing and branding initiatives in order to further establish SunTec’s global leadership and communicate its value proposition across all markets it operates in.
Nanda Kumar, CEO Of, SunTec said, “Peter brings proven leadership and strategic marketing competencies to SunTec and I am confident that our global marketing and branding efforts are now in capable hands. I am looking forward to working closely with him as he takes on the mandate to communicate our value proposition even more effectively to our current and potential customers around the world.”
Peter brings to the company more than 30 years of experience as a marketing professional. Prior to joining SunTec, he was CEO and Co-Founder of Yorke Communications, a content marketing firm that he ran for more than 11 years. In an earlier stint, Peter held the position of Vice President of Marketing and Communications at Oracle Financial Services Software.
Peter Yorke, Senior Vice President Marketing, SunTec said, “SunTec’s global leadership and an illustrious list of clients stand testimony to the company’s clear and unique value proposition for its revenue management and real-time customer experience orchestration solutions. I am proud to come on board and I hope to elevate SunTec’s marketing and branding initiatives to further strengthen our brand recognition among our stakeholders across all geographies.”
SunTec operates globally across 45 countries, including India, the USA, UK, Germany, UAE, Singapore, Canada, and Australia. The company has more than 130 clients in BFSI, telecom, and travel industries.