Mumbai: Tandon Eye Hospital, specializing in eye care, has teamed up with Orion Digital to enhance its digital communications and significantly improve its online presence. Under this partnership, Orion Digital will optimize social media strategies and search engine optimization (SEO) efforts to increase Tandon Eye Hospital’s visibility and engage with patients more effectively.
The initiative will concentrate on social media marketing and search engine optimization (SEO) to enhance website traffic, strengthen online presence, and engage local patients. Furthermore, Orion Digital will utilize a performance-based advertising model to target specific patient demographics by geography, aiming to promote medical tourism in ophthalmology for the hospital.
“We are excited about partnering with Orion Digital to improve our engagement and perception online.This partnership will enable us to reach a wider audience and offer improved access to vision care information, best practices, and treatment options. At Tandon, our goal is to make eye health more accessible and to raise awareness about vision care.” said Dr. Ashok Tandon, Founder, Tandon Eye Hospital
“Hospitals need a strong patient engagement program with significant local visibility, especially within a 10 km radius. Orion Digital aims to achieve this for Tandon Eye Hospital by establishing a presence across multiple platforms. Additionally, we will explore opportunities to position Tandon Eye Hospital in medical tourism for eye treatment. Our goal is to help Tandon Eye Hospital connect more effectively with their target audience through creative and locally optimized strategies.” said Arshad Jamal, Group Head, Orion Digital
