Hyderabad: aha, a regional OTT platform, has announced the appointment of Umesh Kaipenchery as Senior Vice President and Head of Non-Subscription Revenue. Umesh brings over 15 years of rich experience in digital ad monetization, sales leadership, and strategic planning, making him a valuable addition to aha’s leadership team.
In his new role, Umesh will oversee the expansion and optimization of aha’s non-subscription revenue streams. This includes spearheading advertising initiatives, brand solutions, and YouTube monetization efforts, further solidifying aha’s market leadership and growth trajectory.
Prior to joining aha, Umesh served as the National Head at Sony Liv, where he led high-performing sales teams and consistently surpassed revenue targets. His diverse career spans prominent roles at organizations such as Saavn, Yahoo, and Cyber Media, where he gained deep expertise in sales, digital media, and revenue strategies.
Welcoming Umesh to the team, Ravikant Sabnavis, CEO of aha OTT, stated, “We are delighted to have Umesh on board as part of our leadership team. With his extensive experience, he will play a crucial role in expanding and strengthening our non-subscription revenue streams, driving greater value for our audience and stakeholders.”
