• Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
Wednesday, July 6, 2022
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Featured

Voot Studio and German broadcaster Deutsche Welle collaborate to bring exclusive content for users

by Editorial
June 16, 2022
in Featured, OTT
Reading Time: 2 mins read
Voot Studio and German broadcaster Deutsche Welle collaborate to bring exclusive content for users
Share Share ShareShare

Voot’s brand solutions arm, Voot Studios, has partnered with German broadcaster Deutsche Welle for the second year in a row. With an aim to showcase varied content, starting 17th June 2022, Voot will stream ‘Choices’, exclusively for its users. 

A seven-episode series starring encouraging mentors such as Padma Shri awardee Sakshi Malik, pathbreaker Prashasti Singh and artistic director Ashley Lobo, ‘Choices – Dare 2 Dream’ will showcase young Indians get challenged by these role models to live their fantasy life for a few days. The series aims to highlight the inspiring journey of these role models who with pure passion have created their own path and pursued their calling outside of societal norms. 

Chanpreet Arora
Chanpreet Arora

Speaking about the association, Chanpreet Arora, Head, AVOD (Voot), Viacom18 Digital Ventures, said, “At Voot, it is our constant endeavour to provide our users with content that is diverse in nature while at the same time relevant along with a universal appeal. Our partnership with Deutsche Welle, last year, successfully struck a chord with our viewers, thereby helping us to widen our content library and meet the growing content demands. Unique in its concept, Choices successfully captures the increasing aspirations of the millions of ambitious and enterprising Indians who are given an opportunity to live their dreams, away from the notions of age or gender, making it extremely relatable and intriguing for our viewers. We are happy to associate with them and look forward to exploring and deepen this existing relationship once again.”

Daniel Schulz
Daniel Schulz

Commenting on the collaboration, Daniel Schulz, Distribution Manager for DW in Asia, said, “It has always been our intent to make our content widely accessible and our partnership with Voot last year, provided us with this excellent opportunity. We are once again excited to collaborate with them and reach out to India’s diverse audience with our fresh, relevant, engaging and universally appealing content. With shows like ‘Choices’, we aim to bring forth stories that deserve to be narrated and manage to strike a chord with viewers on Voot.”

Jaya Oberoi
Jaya Oberoi

“India has always been a key market offering tremendous opportunities to narrate stories that deserve universal attention. Through ‘Choices’, we at DW, aim to showcase content that encourages and inspires viewers to acknowledge and appreciate the tough life of India’s young role models who have excelled in their fields and carved their own path. We are thrilled to launch ‘Choices’ on Voot and look forward to reach out to our target audience through a long-term fruitful association.” said Jaya Oberoi, DW Distribution Representative for India, Sri Lanka, Afghanistan, and Bangladesh.

The partnership is in line with the platform’s efforts to strengthen its content offering and further cement Voot’s leadership in the AVOD ecosystem. 

Tags: Chanpreet AroraDeutsche WelleJaya OberoiVoot Studio

Related Posts

Kallie Purie launches new digital venture 'India Today North-East' at Conclave East
Featured

Kallie Purie launches new digital venture ‘India Today North-East’ at Conclave East

by Editorial
July 5, 2022
0

India Today Group Vice-Chairperson Kallie Purie on Tuesday launched the Group’s special digital venture 'India Today North-East' at the ongoing...

Read more
Chrome DM Increases Coverage from 3,15,000 Villages to 5,93,615
Featured

Chrome LIVE Wk 26: English News genre emerges as the top gainer with 0.06 pc growth

by Editorial
July 5, 2022
0

According to Chrome LIVE Week 26’22 data, English News genre became the top gainer of the week as it grew...

Read more
Has the edtech bubble burst?

Has the edtech bubble burst?

July 4, 2022
Weekend Rewind: #SudhirChaudhary, Eknath Shinde, Stranger Things, Amber Heard

Weekend Rewind: #SudhirChaudhary, Eknath Shinde, Stranger Things, Amber Heard

July 2, 2022
Dalbir Singh: Sikh Park’s Creative Spark  

Dalbir Singh: Sikh Park’s Creative Spark

July 2, 2022
Rocketry

Weekend Watch: Rocketry

July 2, 2022
Digital Advertising witnesses more than two-fold spike during Jan-Mar’22: TAM Report

Digital Advertising witnesses more than two-fold spike during Jan-Mar’22: TAM Report

June 30, 2022
Dan Richardson, Yahoo

A cookie-less future is all about trust, consent, and control: Dan Richardson, Yahoo

June 29, 2022

Subscribe to Newsletters

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 194B , Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai - 400061

Umanath.V
+91-99400-17868
umanath@medianews4u.com

© 2019 medianews4u.com

No Result
View All Result
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column

Medianews4u.com © 2019 - 2022 All rights reserved.