Mumbai: Warner Bros. Discovery has announced the elevation of Harshit Sahni to the role of Senior Director – Cluster Revenue Head – Factual & Lifestyle, Eurosport, International Business – South Asia.
In this expanded role, Sahni will oversee ad sales for all factual and lifestyle channels, Eurosport, International Business, and Discovery+ for the South Asia region. This move follows the extension of his responsibilities in September 2024, when he was tasked with leading advertising sales across these verticals.
Sahni previously held the position of Director – South Asia (TV and OTT) at Warner Bros. Prior to this, he spent six years at Discovery Inc., contributing significantly to the company’s growth in the region. His extensive experience also includes roles with prominent media organizations such as Sony Entertainment, Star, and Zee Media.
Sahni’s appointment reflects Warner Bros. Discovery’s ongoing efforts to strengthen its leadership team and enhance its commercial strategies in the dynamic South Asian media landscape.
