Bengaluru: Wipro Consumer Care and Lighting has launched a full range of shower gels across its brands to address key consumer needs. It features an assortment of unique body wash products across multiple brands to provide options for every kind of consumer bathing experience.
Anil Chugh, President, Consumer Care, India and SAARC Business, Wipro Consumer Care & Lighting says, “Consumer is at the heart of every product and initiative by Wipro Consumer Care. We are delighted to launch a complete portfolio of shower gels across our portfolio of brands to address key consumer needs. It is imperative to provide solutions to our consumer’s evolving and varied requirements and the launch of the shower range from our key brands Santoor, Hygienix, Yardley, and Aramusk, is a step in that direction.”
The Company has launched body wash under multiple brands – Santoor, Hygienix, Aramusk, and Yardley to meet various consumer needs and give exciting bathing experiences e.g. Hygienix is for 99.9% germ-kill experience, while Yardley is for high fragrant bath experience, Santoor is for a nourishing bath experience through the use of natural ingredients while Aramusk is for a deep cleansing bath experience for men through its charcoal-based variants.
The entire portfolio has been launched in the ongoing Amazon Prime day.