Mumbai: ‘Sooryavanshi’, the Blockbuster movie that revived the big screens from a long slumber with a whopping 200 crores at the box office, the film that got families rejoicing at theatres s all set to bring the same roar to TV screens.
This Holi, Zee Cinema is set to World Television Premiere the blockbuster film of the year Sooryavanshi on 19th March at 8 PM. The prelude to the premiere saw people across the length and breadth of the country celebrate the Sooryavanshi mania as their cities were transformed with one-of-a-kind themed activations to match the colossal hype for the film!
With an intent to spread joy, grandeur, and cheer, a tailored delicious experience for home towners will be offered by adding a masaledar twist to their local specialty food with some of the most famous food stalls across the country. Harping on the tagda punch of the special trio Indore’s globally recognized ‘Johny Hot Dog’, Bhopal’s super popular ‘Anand Namkeen’ and the iconic ‘Deena Chat Bhandar’ in Varanasi transformed their popular items like Hot Dog, Crispy Samosa and Tamatar Chat into a Sooryavanshi specials for their customers.
The shopkeepers of famous ‘Parle Vada Pav Samrat’ from Mumbai, ‘Sharma ji ki Chai’ from Lucknow and ‘Thaggu ke Ladd’ from Kanpur were roped in to offer the delectable Sooryavanshi special Vada Pav, Kadak Chai-Samosa combo, and Laddu, to make the audience embrace the very, many qualities of Rohit Shetty’s mighty cops, the visitors of the stalls are offered free taste to this Sooryavanshi special delicacies during this on-ground celebration.
In addition, Sooryavanshi themed canters will be traveling to the streets of multiple cities engaging visitors with experiential activities and special gifts. This will be followed by #HoliWithSooryavanshiToli challenge on social media, where viewers will be asked to recreate the hook step of ‘Aila re Aila’ with their super fun toli tagging Zee Cinema to spread the joy further.
Directed by India’s designated action entertainer Rohit Shetty, Sooryavanshi manifests all the elements of a mega blockbuster film – a killer cast including megastar Akshay Kumar, Katrina Kaif, wittiest Simmba aka Ranveer Singh, Bajirao Singham aka Ajay Devgn. Overall, what makes Sooryavanshi the greatest family entertainer of all times is the captivating plot that includes the terrific trio – Sooryavanshi, Singham and Simmba fighting together against enemies of the Nation.
This high-octane action thriller runs at top gear when Mumbai city receives a terrorist threat, and an immediate defence is required. The responsibility is entrusted to our newest edition to Rohit Shetty’s cop universe – DCP Veer Sooryavanshi. While Sooryavanshi tries to strike a balance between his personal life and duty to save the city, he is accompanied by two uber popular cops – Singham and Simmba who team up with Sooryavanshi to put up a fight of a lifetime.