Can a Television Program be a trend setter in multi dimensions..!!! That too in a market which worships the films and its stars close to their heart….!!!
A talk show from an emerging entertainment channel in Tamil Nadu managed to break this clutter in many aspects….!!! Right from show popularity among masses to building the host’s image with her frequently uttered phrases…. the show has made a land mark impact on lives of Participants, host, viewers of Tamil Nadu… in many ways.
The Channel is Zee Tamizh and the trend setting show is none other than popular reality talk show “Solvathellam Unmai”… that plays a crucial role in resetting the moral compass of the nation. The show deals with genuine life stories of people and portrays positive societal values for building a tolerant and harmonious India.
Solvathellam Unmai also educates and makes people to be a part in reversing the erosion of values in the society, thereby making the society a happier and safer place to live in.
The show in the past had paved way to solve many murder mysteries, had unveiled the issues on hidden cameras and had also stumbled upon a startling revelation of an ongoing prostitution racket in Tamil Nadu by many victims who happened to be the young female college students, pushed in to the commercial flesh trade, lured with ample money.
In addition to the above trendy achievement the show has also took their anchor/host Lakshmiy Ramakrishnan to limelight with her career expanding with bigger opportunities from all corners such as bigger roles in Movies, Ad films, Brand endorsements, Directorial Opportunities etc…, even though she played character roles in couple of movies before entering the show, her popularity after hosting the show “Solvathellam Unmai”, has gone up many fold, thus setting a new trend of peaking popularity for a television talk show host.
Needless to mention the popular and trendy phrases…. “Ennama ippadi panreengalemma…” the lines frequently uttered by the show host Lakshmy Ramakrishnan… expressing her anguish and frustration towards the misdeeds of some of the participants of the show…. The lines… “Ennama ippadi panreengalemma…” became the top rated punch lines uttered by the general public of Tamil Nadu, of all ages in recent times.
The all-class-mass-popularity of Phrases… forced the creators in film world to go after it…. where the comedians adopt it as a witty dialogue….. later on a song being composed with these lines as lyrics and now T-shirts being release with this punch lines for this festive seasons and the same had already started catching up with huge demand…..
This is the first time in the history, a word of casual expression on a small screen reality show has gone trendy with so much popularity and reverberating among the masses for such a longer period in larger scale, the trend, which is on par with the punch lines of Super Star Rajinikanth.
It’s a Proud moment for the Channel Zee Tamizh on the growing popularity and it seems, they have en-cashed it too. The Channel had given a new look to the show and roped in Actress Sudha Chandran to host the show recently.
Solvathellam Unmai on Zee Tamizh is being aired on Mon-Tue at 8.30PM.