Nikhil Madhok has been elevated as Head of India Originals at Amazon Prime Video. He previously positioned as Head of Hindi Originals at the company.
According to the media reports, Madhok is likely to succeed Aparna Purohit who was the Head of India and SEA Originals at Amazon Prime Video.
Nikhil has updated the development in his LinkedIn post, “It has been a wonderful experience at Prime Video bringing to life some incredible stories, collaborating with such talented creators. Am delighted to have been given the opportunity to do this even more expansively going forward as Head of Original Content India at Prime Video & Amazon MGM Studios!”
Madhok’s association with Prime Video began since 2022 as Head of Hindi Originals for Prime Video and Amazon Studios. He was responsible for the conception and launch of Hotstar Specials. It was during his leadership, Disney+Hotstar has curated originals shows such as Special Ops, Aarya, Criminal Justice, Human, Grahan and Ghar Waapsi.
Prior to his tenure with Disney + Hotstar, Madhok worked for Discovery Inc as Head of Products Asia Pacific between 2016 and 2017. Before this, he associated with Disney Star from 2011 to 2016, where he played various leading roles. Previous to this, Madhok positioned as Senior Director Marketing at Turner between 2008 and 2011. He started his career as Area Sales Manager at Unilever since 2003.
Madhok holds a degree in MBA, Marketing from Indian Institute of Management Bangalore. He also did BA Economics at Delhi University.
