New Delhi: Kustard Technologies today announced the appointment of Mr. Madhu Kiran Ganti as its Chief Executive Officer, ushering in a new phase in the company’s mission to build transformative, AI-powered solutions for scalable growth systems for EBG Group.
A seasoned entrepreneur with over 14 years of experience spanning IT services, AI-driven marketing, product design, and large-scale program management, Madhu brings deep expertise in performance marketing, predictive analytics, growth automation, CRO/funnel design, and full-stack digital execution.
Commenting on his appointment, Madhu Kiran Ganti, CEO, Kustard Technologies, said, “We’re building Kustard to engineer outcomes, not just campaigns. By uniting AI, automation, and data-informed strategy, we’ll help brands scale faster and smarter. I’m excited to bring this approach to EBG Group’s portfolio as well as creating a single, performance-first system from awareness to retention.”
Madhu’s career includes leadership roles at Anantacore (AI-powered performance marketing), Xdart (D2C fashion), IQrushh (ed-tech gamification), Task 365 (data-driven strategies), Parikram IT Solutions (COO), and Arka Infoteck (CEO & Founder). He also served as War Room Head during the 2024 elections for Janasena Party, where he orchestrated data-led, digital-first outreach across 21 constituencies.
Under his leadership, Kustard Technologies will focus on building AI-driven marketing ecosystems, automation platforms, and predictive analytics solutions to help enterprises and high-growth brands optimize spends, accelerate acquisitions, and improve LTV through end-to-end orchestration.
Industry observers note that with Madhu’s proven ability to blend technology and strategy with executional precision, Kustard Technologies is poised to emerge as a serious player in India’s fast-evolving AI and digital innovation landscape.
