Mumbai: Moloco Commerce Media (MCM), a leading provider of AI-driven retail media solutions, today announced a strategic partnership with Skai, the omnichannel advertising platform for commerce media. The collaboration integrates Moloco’s expansive retail media inventory with Skai’s advertiser network, simplifying access for global advertisers and driving new growth opportunities for retailers.
Retailers working with Moloco Commerce Media have already seen significant increases in ad revenue through its advanced AI technology, automation, and targeting capabilities. With Skai’s integration, these retailers will now gain exposure to over 8,000 advertisers worldwide, unlocking new advertising budgets and accelerating revenue growth. At the same time, advertisers will benefit from a seamless way to scale campaigns across Moloco-powered retail media networks.
Key benefits of the partnership include:
- Unlocking More Budgets: Retailers gain direct access to Skai’s vast advertiser base, creating new revenue streams.
- Simplified Campaign Management: Advertisers can easily integrate Moloco-powered networks into Skai’s omnichannel campaigns, leveraging automation, targeted bidding, and optimization tools.
- Maximized Retailer Revenue: Retailers expand advertiser reach without adding operational complexity.
- Enhanced Shopping Experiences: Combined AI capabilities—including predictive analytics, automated optimization, and Skai’s GenAI marketing agent Celeste—deliver more personalized ads, boosting shopper engagement and conversions.
“At Moloco Commerce Media, our mission is to deliver strong revenue growth for our retail partners by giving advertisers exactly what they want: reliable performance, easy campaign management, and ads that truly resonate with shoppers,” said Pat Copeland, General Manager of Moloco Commerce Media. “Partnering with Skai further amplifies these benefits, creating a straightforward path for advertisers to leverage multiple retail networks, delivering greater returns to retailers, and enhancing shopper satisfaction.”
“Our partnership with Moloco Commerce Media brings real value to our clients by expanding access to high-growth retail media networks around the world,” added Matt Vignieri, Chief Growth Officer at Skai. “By unifying Moloco’s reach with Skai’s omnichannel capabilities, we’re delivering the performance, transparency, and scale global marketers need to grow.”
Moloco Commerce Media currently powers retail media for over 125,000 advertisers worldwide, including industry leaders such as Wayfair, StockX, and Yogiyo. The integrated Moloco-Skai solution is available globally starting today.
