Mumbai: PNB Housing Finance, a housing finance company, has launched ‘Ghar Ki Baat: Home Stories’, a customer-centric initiative that brings to life the journeys of 11 families who turned their dream of owning a home into reality through PNB Housing’s tailored loan solutions. Adding a layer of warmth and connect to the series are celebrated personalities, Manoj Pahwa and Nizhalgal Ravi, who are the narrators for each story.
With ‘Ghar Ki Baat: Home Stories’, PNB Housing Finance reinforces its reputation as an innovative brand that blends authenticity, purpose, and creativity to engage with audiences nationwide. Featuring 11 real-life narratives in multiple languages, the series aims to deepen audience engagement through hyper-local, multilingual storytelling. It captures the authentic voices of customers from the Company’s affordable housing and Emerging Markets segments, illustrating how it has empowered individuals from diverse socio-economic backgrounds.
The 11-episode series will be rolled out across social media and digital platforms to ensure maximum visibility and resonance. The empathetic storytelling by widely acclaimed actors Manoj Pahwa and Nizhalgal Ravi sets the tone for each episode, weaving the emotions aptly and capturing audience attention. Following their narration, the customer shares their personal experience highlighting how the support helped them overcome obstacles and build a home truly reflective of their aspirations.
PNB Housing Finance has been strategically widening its footprint across Bharat with a strong network of 356 branches, while driving focus on strengthening its loan assets to achieve a ₹1 lakh crore retail loan portfolio by FY27.
