Mumbai/Singapore: AdCounty Media India has appointed Vignesh Muralidharan as Vice President – Global Revenue and Growth. Based in Singapore, he will oversee the company’s global revenue strategy, partnerships and market development initiatives across key international markets, with a focus on high-growth regions in Asia Pacific, the Middle East and Latin America.
In his new role, Vignesh will work closely with the leadership team to drive revenue growth, strengthen strategic partnerships and expand AdCounty Media’s global footprint while identifying new opportunities in the evolving digital advertising ecosystem.
With nearly two decades of experience across advertising technology, mobile advertising, programmatic media, partnerships and revenue leadership, Vignesh brings deep expertise in building revenue functions, expanding partner ecosystems and driving market growth across multiple geographies.
Commenting on his appointment, Vignesh Muralidharan said, “I am excited to join AdCounty Media at a pivotal stage of its growth journey. I look forward to strengthening global partnerships, driving sustainable revenue growth and supporting the company’s expanding global ambitions following its successful public market journey.”
Vignesh has held leadership roles across several prominent companies in the digital advertising and ad-tech space. During his tenure at InMobi, he was responsible for driving large-scale advertising campaigns across the Asia Pacific region during the formative years of mobile advertising. He later served as Regional Manager for Southeast Asia at Vserv, where he helped shape the company’s sales strategy and worked with major brands, agencies and performance marketing partners.
At AppsFlyer, he led partner development in India, building strategic partnerships and integrations that supported the company’s growth in the market. He subsequently joined SHAREit Group as Vice President – Revenue, where he played a key role in building cross-regional teams and positioning SHAREit as a leading global media supplier and technology platform.
Most recently, as Chief Revenue Officer at Bitsmedia, the company behind Muslim Pro, Vignesh led revenue strategy, launched new programmatic business lines and developed partnerships with brands across global markets.
Vignesh holds a Management Degree and has also completed an Accelerated Management Program in Strategy and Leadership from NUS Business School Executive Education in Singapore.
Delphin Varghese, Co-Founder and Chief Revenue Officer, AdCounty Media, stated, “The combination of Vignesh’s rich background in worldwide ad-tech ecosystems with a demonstrated capability for establishing both revenue engines and tactical partnerships across several international markets, will provide incredible value to our leadership team. Post IPO, as AdCounty Media continues its international expansion journey, Vignesh’s industry-leading knowledge will be critical in fortifying our global partner ecosystem, providing increased opportunities for growth and generating long term value for all of our clients and stakeholders.”
