New Delhi: Riding the momentum of India’s T20 cricketing season, boAt, India’s leading audio wearables brand, has announced the launch of the Aavante Prime X—its first-ever truly wireless soundbar in the home audio category. The product marks a significant step in the brand’s expansion into premium home entertainment solutions.
The launch is supported by a high-impact campaign featuring cricket stars Virat Kohli, Krunal Pandya, and Phil Salt. Conceptualised around the ‘Truly Wireless Sound Experience’, the campaign film showcases how consumers can elevate their match-day viewing from conventional setups to a seamless, stadium-like experience at home.
The Aavante Prime X introduces a clutter-free audio solution with detachable truly wireless satellite speakers and a wireless subwoofer, eliminating the need for complex wiring. Designed to rival high-end home theatre systems, the soundbar delivers a powerful 700W RMS output, supported by a precision-engineered 7.1.4 channel setup with Dolby Atmos for immersive 3D sound.
Equipped with 12 drivers and an 8-inch subwoofer, the device is built to deliver deep bass, crisp highs, and a cinematic audio experience across sports, movies, music, and gaming. It also offers versatile connectivity options, including Bluetooth v5.3, HDMI (e-ARC), and Optical input, ensuring seamless integration into modern home environments.
The detachable rear satellite speakers connect wirelessly and offer up to 12 hours of playback with Dolby Atmos via HDMI, and up to 7 hours for non-Dolby content, providing flexibility for varied usage scenarios.
Commenting on the launch, Gaurav Nayyar, CEO, boAt, said, “With the launch of the Aavante Prime X, we’re taking a decisive leap in redefining home entertainment for Indian consumers. This isn’t just a soundbar – it’s a complete cinematic experience, powered by a 7.1.4 channel Dolby Atmos setup, 700W output and Bluetooth v5.3 that deliver truly wireless and immersive sound at home. At boAt, our focus has always been on bringing high – performance technology to a wider audience without compromising on design or ease of use. The Prime X brings that vision to life – combining powerful audio engineering with a seamless, clutter-free setup, built for the evolving expectations of today’s consumers.”
The Aavante Prime X is positioned to address the growing demand for immersive yet simple home audio solutions, particularly as consumers increasingly seek high-performance entertainment experiences without the complexity of traditional home theatre systems.
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