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Packaging plays a critical role across consumer perception, brand identity, and long-term loyalty: Arjun Patel, Not Rocket Science
Not Rocket Science, founded in 2023, is a functional nutrition company focused on delivering high quality protein through ready to...
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Short expert-led edutainment content encourages daily learning habits with practical real-world outcomes: Rohit Choudhary, Seekho
As India’s digital learning ecosystem evolves at a rapid pace—projected to grow at a 28% CAGR through 2034—the shift towards...
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Industry Backs Clarity, Flags Gaps as India Unveils Online Gaming Rules 2026
Mumbai: The unveiling of the Promotion and Regulation of Online Gaming Rules, 2026 by the Ministry of Electronics and Information...
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Godrej Industries Group’s refresh is not a strategic shift but an articulation and a clarity of what we want to do: Tanya Dubash
Mumbai: Godrej Industries Group has revealed a new purpose and brand identity, marking a defining moment in the Group’s evolution...
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Our media mix will be digital-first, with approximately 70–75% focused on digital platforms and 25–30% on traditional media: Manish Nichani, LAMY India
Medianews4u.com caught up with Manish Nichani MD FCE Lifestyles (LAMY India). With over two decades of experience in luxury and...
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At Jindal Foundation, we believe in creating lasting change and not just delivering outcomes: Rishi Pathania
Jindal Foundation, one of India’s foremost integrated steel producers, launched its first campaign, #HerKadam in November 2025. The campaign was...
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Sustainability is our unique value, core design principle and brand philosophy at Chupps: Ravi Adhikari
Chupps is a Mumbai-based footwear startup founded in 2019. It has seen its strongest traction emerge from West and South...
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Brands reimagine tradition with emotion, investment and experience: Akshaya Tritiya 2026
Akshaya Tritiya continues to be one of India’s most significant retail moments, but in 2026, brand storytelling around the festival...
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Our creator economy is already far greater than just influencers: Vineet Khunger, IndieVisual
With the recent policy and industry conversations around India’s Orange Economy, AVGC ecosystem, and the growing role of AI in...
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The Quick Commerce Illusion: Are Brands Trading Long Term Equity for Short Term Growth?
I came across an article in a leading national newspaper talking about how quick commerce is becoming the new playground...
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