According to Chrome LIVE Week 2’23 data, English News genre became the top gainer of the week as it grew by 1.82pc in 6 Metros. Republic TV garnered the highest OTS with 99.8pc followed by Sansad TV with 98.9pc at second position and CNN News 18 with 82.9pc at the third position.
Hindi News genre claimed the second position as it grew by 1.07pc in HSM excluding <1 lakh market. India TV gained the highest OTS with 99.9pc followed by ABP News with 99.8pc at second position and News Nation with 99.2pc at third position.
Music genre secured the third position by gaining 0.14pc in HSM excluding <1 lakh market. MTV Beats gained the highest OTS with 92.7pc followed by Mastiii at second position with 92.2pc and 9X M with 85.8pc at third position.
Religious genre claimed the fourth position and grew by 0.12pc in HSM excluding <1 lakh market. Sanskar gained the highest OTS with 99.7pc followed by Aastha with 97.5pc at second position and Jinvani with 90.6pc at third position.
Kids genre stood at fifth position by gaining 0.07 pc in All India 1 Lakh+ market. Sony YAY! garnered the highest OTS with 90.6pc followed by Discovery Kids with 83.5pc at the second position and Nickelodeon Junior with 82.1pc at the third position.
OTS is the actual census based, percentage connectivity of a channel spread across 76.16 million homes, reported by Chrome Data Analytics & Media, spread across Digital Cable and DTH.
