New Delhi: The Crayons Network has won Punjab Tourism account after a multi-agency pitch process. The agency will be handling Creative, Digital and Media responsibilities for Punjab Tourism. The mandate for the agency is to reposition Punjab Tourism and plan the long term road map to promote tourism in Punjab.
Talking about the win Mr. Ranjan Bargotra, President, The Crayons Network, said that “It is exciting to work on a destination that is well established, yet to present it in a different light and take it a notch higher. He said that the agency is utilizing the current crisis period to research and prepare the Brand to face the post Covid travel scenario.”
“The agency is currently working on a series of films and keeping the audience engaged on digital media.” He further added
The Crayons Network has a great portfolio of Tourism brands which includes MP tourism, Goa Tourism, Assam Tourism and J&K Tourism among others. The agency has strengthened its office in Chandigarh by roping in BrijeshKashab, who has moved from Triton Delhi to head Crayons Chandigarh office and to service the Punjab Tourism account. The Strategy and Creative support will happen from Crayons, Delhi.