• Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Focus 2022
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
Monday, May 23, 2022
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Focus 2022
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Focus 2022
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Featured

Gameloft for Brands and NODWIN Gaming enter into a partnership in India

by Editorial
April 7, 2022
in Featured, Marketing
2 min read
Gameloft for Brands and NODWIN Gaming enter into a partnership in India
Share Share ShareShare

New Delhi NODWIN Gaming, one of the world’s leading gaming and esports companies has expanded its portfolio through a partnership with leading video games developer Gameloft for creating opportunities for brands and gamers to engage around the Asphalt Racing IPs. They will collectively work with brands and partners to create and execute esports events for “Asphalt 8: Airborne” and “Asphalt 9: Legends” in India.

Akshat Rathee
Akshat Rathee

“We are delighted to tie up with Gameloft, which has a strong worldwide presence and is focused on publishing for the mobile market. For NODWIN Gaming, Gameloft brings in necessary optionality for brands who want to associate with a new genre and format of racing esports. This partnership will allow these brands to engage with like-minded communities. Together, we look forward to further building, consolidating and diversifying the Indian gaming space,” said Akshat Rathee, Co-founder and Managing Director at NODWIN Gaming.

The association also makes up for an avenue for in-game advertising solutions proposition to brands through Gameloft for brands inventory on “Asphalt 8: Airborne” and “Asphalt 9: Legends”. As the spectrum of gaming and esports broadens day by day, brands are looking at genres that fit their unique style. Racing has recently emerged as a popular genre among gamers besides shooting and it creates an alternative space for brands to attract engagement through advertising and activations.

Florent Vallauri
Florent Vallauri

“India is an important market for Gameloft and the growth of esports in India does offer a great opportunity to build engagement with the users of the Asphalts IP. We believe, as a genre, arcade racing has the potential to connect with a larger gaming audience. This fits in well, offering racing experiences which let everyone prove themselves in jaw-dropping races, feeling the thrill of high-end cars in a highly immersive environment. With NODWIN as the biggest gaming and esports player in India, we are excited to enter into this relationship, which can enable users with bigger events going forward,” said Florent Vallauri, Managing Director, SEAP region at Gameloft.

NODWIN Gaming will organize and host all upcoming Gameloft events in India keeping in mind the huge mobile gaming market and its competitive side in the country.

Tags: Asphalt RacingFlorent VallauriGameloft for BrandsNODWIN Gaming

Related Posts

SoCheers collaborates with MindPeers to strengthen its employees’ mental health
Advertising

SoCheers collaborates with MindPeers to strengthen its employees’ mental health

by Editorial
May 23, 2022
0

Mumbai: SoCheers joins hands with the MindPeers, adding renewed efforts, yet again, to effectively and strengthen its employees' mental health....

Read more
Protinex’ TVC by DDB Mudra highlights the importance of strength in everyday life
Brand Stories

Protinex’ TVC by DDB Mudra highlights the importance of strength in everyday life

by Editorial
May 23, 2022
0

Mumbai: Protinex, the flagship brand of Danone India, launched a new commercial that highlights the importance of strength in daily life....

Read more
65 new brands advertised in 5 matches of IPL 15: TAM Report

News overtakes GEC as most popular channel genre in terms of advertising during Jan-Mar’22: TAM Report

May 20, 2022
Elon Musk becomes Twitter’s top shareholder after taking 9.2% stake in Twitter

Twitter Vs Musk: Will Fake Account Debate Hit Twitter Ads? 

May 20, 2022
Relatable Regional Language Content Driving Consumption: Karthik Nagarajan

Relatable Regional Language Content Driving Consumption: Karthik Nagarajan

May 20, 2022
Decoding the Metaverse: ‘Unlocking true potential lies in understanding what users will engage with’

Decoding the Metaverse: ‘Unlocking true potential lies in understanding what users will engage with’

May 19, 2022
AI combined with IoT has provided remarkable real-time information: Amitt Sharma, Founder and CEO, VDO.AI

AI combined with IoT has provided remarkable real-time information: Amitt Sharma, Founder and CEO, VDO.AI

May 19, 2022
Memes are something that everyone connects with: Taaran Chanana, MemeChat

Memes are something that everyone connects with: Taaran Chanana, MemeChat

May 18, 2022

Subscribe to Newsletters

Trending

ABP Group elevates Oommen Thomas to the role of National Head- Ad Sales.
Featured

ABP Group elevates Oommen Thomas to the role of National Head- Ad Sales

by Editorial
May 21, 2022
0

ABP Group has elevated Oommen Thomas to the role of National Head- Ad Sales. He will be responsible for the...

ffreedom app announces the launch of ‘Icons of Bharat’ in association with NDTV India

ffreedom app announces the launch of ‘Icons of Bharat’ in association with NDTV India

May 13, 2022
Ads that sparked controversy in 2021

Ads that sparked controversy in 2021

December 14, 2021
Byju’s ropes in Jiten Mahendra as Vice President-Marketing 

Byju’s ropes in Jiten Mahendra as Vice President-Marketing 

May 22, 2022
2022 will usher higher inclination by brands into the gaming industry

Skill and chance not the same; GST proposal detrimental to industry and taxman, bemoan players

May 23, 2022

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 194B , Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai – 400061

Umanath.V
+91-99400-17868
umanath@medianews4u.com

© 2019 medianews4u.com

No Result
View All Result
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • Focus 2022
  • Television
  • Advertising
    • Goafest 2022
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column

© 2022 JNews - Premium WordPress news & magazine theme by Jegtheme.