Bengaluru: Shopping at your favourite mall just got a lot more fun! Garuda Mall, Bengaluru’s preferred shopping destination and Indigo Music, India’s first and longest running International radio station today launched exclusive radio services (RAAS) at the mall.
RAAS or ‘Radio As A Service’ is a premium service offered by Indigo Music to bring music and engaging content to music enthusiasts at premium locations across the country. The radio station had earlier launched radio services at airports in Chandigarh and Goa, entertaining travelers flying in and out of the airport. Further to the success of the airport radio, the radio station is now taking over premier shopping destinations. Indigo Music had started mall radio in UB City in May and is now adding another feather to its cap with Garuda Mall Radio.
With the objective of enhancing customers’ shopping experience, the mall radio will play music that is mood mapped to the time of the day. Speaking on the occasion, Mr. Satyanaryana Murthy, CEO of Indigo Music said, “We are very excited to partner with Garuda Mall and are confident that shoppers will enjoy our handpicked international music. Having launched Radio As A Service across airports in the country, we were keen to enhance shopper experiences too. Partnering with a premier shopping destination like Garuda Mall has brought us a step closer in this endeavour.”
Speaking on the occasion, Nandeesh M. R., Leasing & Marketing Head of Garuda Mall said “Being one of Bangalore’s first and the most preferred shopping destination, it was only apt for us to join hands with Indigo Music, the best international music station in the country. We are committed to provide the best shopping experience and offering mall radio is an endeavour in that direction. We are happy to associate with Indigo in enhancing shoppers’ experience’
Over the years, the radio station for a Fun Young Bengaluru and Goa, has become an iconic part of the citys’ ethos, putting together exciting programs for listeners and revelers, bringing together some of the finest artists and musicians from across the globe who have helped make music an important part of the city’s culture. The offerings have always been expanded into unchartered horizons, leading and pioneering the way for some of the best content on radio.