Hybrid has opened a new office in Gurugram, Haryana, aiming to expand its presence in India and attract talent. The Gurugram office will serve as the brand’s new corporate headquarters in India alongside representative offices in Mumbai, Bengaluru, and Kolkata.
Shreyas Sathe, Managing Director and Co-Founder, Hybrid INSEA, reflected on the company’s journey in India, highlighting the market’s vast potential. “Our journey so far in India reflects the market’s tremendous potential. We have been able to align the interests of both brands and agencies by delivering outstanding campaign results through our cutting-edge, AI-driven products and solutions. As we progress further, I am sure we will be able to further strengthen our ties with brands and agencies and other major stakeholders in the digital ecosystem exceeding their expectations and enhancing their brand presence with our cookie-less solutions.”
Hybrid, established in 2020 in India, swiftly dominated the market with its advanced AI-based advertising solutions like Hybrid Platform, Contextual Marketing Suite VOX, Hybrid Places, and TV Sync technologies. Despite its modest start, Hybrid in India successfully attracted top brands and agencies such as Havells, Honda, Rado, Foundit, Mondelez, Shalimar Chemicals, TTK Prestige, GroupM, Dentsu, OMD, Interactive Avenues, and more.
Gandharv Sachdeva, Country Head, India, Hybrid says, “With increasing privacy regulations and the decline of third-party cookies, there’s been a significant shift towards alternative, cookie-less advertising technologies that respect privacy laws. At Hybrid, we aim to lead this transition with our AI-driven contextual and programmatic solutions.”
Hybrid is a global ad tech company offering tech solutions for digital ad campaigns. It provides a full programmatic ad ecosystem, innovative AI-driven solutions, and customizes ad strategies for efficiency. With 10 offices worldwide in countries like India, Germany, and the US, Hybrid serves marketers and agencies with contextual targeting options and non-cookie solutions for optimization.
