Mumbai: Kirti Meera Sharad has been appointed as Senior Vice President – Strategy at BBDO India, marking a significant addition to the agency’s leadership bench. She brings with her over 18 years of diverse experience in strategy, brand building, and marketing leadership.
Prior to this, Kirti served as Strategy Lead – INSWA, Studio X at WPP for The Coca-Cola Company, where she played a key role in crafting strategic narratives for global and regional brand initiatives.
She announced her new role on LinkedIn, stating, “Life does come a full circle – from Daag Acche Hai to Sharing the Load. If you know you know. Blessed and grateful to join as Senior VP – Strategy at BBDO India!”
Her career spans several leading agencies and organizations, including Contract Advertising India, Havas Group India, Leo Burnett, FCB Interface, and Flame University, where she’s contributed to both brand and academic thought leadership. She began her professional journey at SEED Infotech in 2006 and has since worked with iconic global and Indian brands such as Unilever, Coca-Cola, Starbucks, Reckitt, ITC Limited, Henkel Adhesives, Parle Agro, Bata, and California Almonds.
Kirti’s strategic strengths lie in Brand Management, Strategic Thinking, Consumer Behaviour, Business Strategy, Advertising, and Market Research, making her a valuable asset to BBDO India’s growing portfolio of brands.
