Wednesday, June 17, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Marketing

Kolkata Knight Riders onboard Disha Eye Hospitals as Official Vision Partner for IPL 2026

by MN4U Bureau
March 5, 2026
in Marketing
Reading Time: 1 min read
A A
Kolkata Knight Riders onboard Disha Eye Hospitals as Official Vision Partner for IPL 2026
Share Share ShareShare

Kolkata: Three-time IPL champions Kolkata Knight Riders (KKR) have announced a partnership with Disha Eye Hospitals, naming the leading ophthalmology chain as the Official Vision Partner for the 2026 season of the Indian Premier League (IPL).

Headquartered in Kolkata, Disha Eye Hospitals operates a network of 20 branches across India and is widely regarded as one of East India’s premier eye care providers. The organisation is driven by a mission to deliver world-class, quality-driven and affordable eye care.

The partnership reflects a shared commitment between KKR and Disha Eye Hospitals towards excellence, accessibility and community impact. Both organisations emphasised their focus on fan-first innovation and expanding access to reliable eye health services in Kolkata and beyond.

Speaking on the partnership, Venky Mysore, Chief Executive Officer at KKR, said, “This partnership strengthens our commitment to Kolkata’s community through a collaboration rooted in shared values of excellence and accessibility. Our association with Disha Eye Hospitals will enable us to deliver meaningful impact for fans on and off the field.”

Dr. Debasish Bhattacharya, Chairman and Managing Director, Disha Eye Hospitals, added: “When we founded Disha Eye Hospitals in 1997, our vision was simple yet profound: to ensure that world-class, affordable eye care is a fundamental right for everyone, not a privilege. Partnering with a champion team like the Kolkata Knight Riders feels like a natural extension of that very ethos. KKR represents the passion of Bengal, and Disha represents its care. Together, we are taking our decades-old commitment to the masses, championing the cause of eye health with the same relentless spirit that KKR brings to the pitch.”

Tags: Dr. Debasish BhattacharyaKolkata Knight Riders.Venky Mysore

RECENT POSTS

Hindware
Marketing

Hindware brings Gaurav Kapoor and Sarthak Ahuja together for #TwoVoicesOneUpgrade campaign

June 16, 2026
0

New Delhi: Hindware, a bathware brand, has launched #TwoVoicesOneUpgrade, a dual-brand influencer campaign that brings together two distinct creator voices...

Read moreDetails
NIVEA MEN extends Real Madrid partnership, eyes India’s growing football fandom through exclusive fan experiences
Marketing

NIVEA MEN extends Real Madrid partnership, eyes India’s growing football fandom through exclusive fan experiences

June 16, 2026
0

Mumbai: NIVEA MEN and Real Madrid, two globally recognised brands in skincare and football, have announced the extension of their...

Read moreDetails
Zohair Shaikh
Marketing

Zohair Shaikh joins JioBLAST as Head of Marketing

June 16, 2026
0

Mumbai: Zohair Shaikh has joined JioBLAST as Head of Marketing. He joins JioBLAST following his most recent role in GTM...

Read moreDetails
LOTTE Wellfood renews Stray Kids partnership for PEPERO, strengthens India growth strategy
Marketing

LOTTE Wellfood renews Stray Kids partnership for PEPERO, strengthens India growth strategy

June 16, 2026
0

Chennai: South Korean confectionery major LOTTE Wellfood has renewed its partnership with global K-pop phenomenon Stray Kids as the Global...

Read moreDetails
Zepto elevates Roohi Raj to Vice President
Marketing

Zepto elevates Roohi Raj to Vice President

June 15, 2026
0

Mumbai: Quick commerce platform Zepto has promoted Roohi Raj to the position of Vice President, marking a new milestone in...

Read moreDetails
IndiQube appoints Tarun Tandon and Shallu Singh in leadership roles
Marketing

IndiQube appoints Tarun Tandon and Shallu Singh in leadership roles

June 15, 2026
0

Bengaluru: IndiQube Spaces Limited, an Integrated Managed Solutions Platform company, has announced two senior leadership appointments as it sharpens focus...

Read moreDetails

LATEST NEWS

D&AD marks 10 years of Shift, launches ‘Shift Edition’ to spotlight creative talent from non-traditional backgrounds

D&AD marks 10 years of Shift, launches ‘Shift Edition’ to spotlight creative talent from non-traditional backgrounds

June 17, 2026
From Influencers to Brand IP: Why Marketers Are Building Owned Media in 2026

From Influencers to Brand IP: Why Marketers Are Building Owned Media in 2026

June 17, 2026

ANALYSIS

Marion Beyret named Chief Communications Officer at Ipsos
Analysis

Marion Beyret named Chief Communications Officer at Ipsos

June 17, 2026
0

Paris: Ipsos has announced the appointment of Marion Beyret as Chief Communications Officer (CCO), effective June 13, 2026. In her...

PEOPLE

Cipla names Shivam Puri as CEO of One India Business
People

Cipla names Shivam Puri as CEO of One India Business

June 16, 2026
0

Mumbai; Cipla has appointed Shivam Puri as Chief Executive Officer of its One India Business, effective July 1, 2026, further...

MARKETING

Hindware
Marketing

Hindware brings Gaurav Kapoor and Sarthak Ahuja together for #TwoVoicesOneUpgrade campaign

June 16, 2026
0

New Delhi: Hindware, a bathware brand, has launched #TwoVoicesOneUpgrade, a dual-brand influencer campaign that brings together two distinct creator voices...

Subscribe to Newsletters

ADVERTISING

D&AD marks 10 years of Shift, launches ‘Shift Edition’ to spotlight creative talent from non-traditional backgrounds
Advertising

D&AD marks 10 years of Shift, launches ‘Shift Edition’ to spotlight creative talent from non-traditional backgrounds

June 17, 2026
0

London: D&AD has marked the tenth anniversary of its free night school initiative, Shift, with the launch of Shift Edition...

PRINT

Mathrubhumi Group
Print

Mathrubhumi Group launches National Thought Leadership Awards in honour of M P Veerendra Kumar

May 30, 2026
0

Kozhikode: Mathrubhumi Group, Kerala’s largest media house, has launched the National Thought Leadership Awards to commemorate the legacy of late...

AUTHOR'S CORNER

From Influencers to Brand IP: Why Marketers Are Building Owned Media in 2026
Authors Corner

From Influencers to Brand IP: Why Marketers Are Building Owned Media in 2026

June 17, 2026
0

There is a particular kind of marketing anxiety that sets in the day after an influencer campaign ends. The content...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Banking, Finance & Fintech outperforms peers in recall efficiency with 0.97x REI: Chrome DM COTT report for IPL 2026

Banking, Finance & Fintech outperforms peers in recall efficiency with 0.97x REI: Chrome DM COTT report for IPL 2026

June 17, 2026
D&AD marks 10 years of Shift, launches ‘Shift Edition’ to spotlight creative talent from non-traditional backgrounds

D&AD marks 10 years of Shift, launches ‘Shift Edition’ to spotlight creative talent from non-traditional backgrounds

June 17, 2026
From Influencers to Brand IP: Why Marketers Are Building Owned Media in 2026

From Influencers to Brand IP: Why Marketers Are Building Owned Media in 2026

June 17, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.