Leo Burnett Asia Pacific has named CSL’s Danny Mok as chief executive of the company’s operations in China.
The appointment will take place from today (10th February), with Mok, who will be responsible for the operations in Shanghai, Beijing and Guangzhou, reporting to Jarek Ziebinski, chaiman of chief executive of Leo Burnett Asia Pacific.
Tom Bernardin, chairman and chief executive of Leo Burnett Worldwide, stated: “Success in China is a top priority for the Leo Burnett Worldwide Group. I am supremely confident in Danny’s ability to help us deliver strong growth and creativity for our clients in China.”
Ziebinski added: “Danny brings with him a well-rounded marketing experience in senior roles across agency and client-side. With 20 years of experience in Shanghai and Hong Kong, he understands the market and has firsthand knowledge of the challenges confronting brand marketers today and how agencies can deliver value for them. I am confident that under Danny’s leadership, Leo Burnett is on track for great success in China.”
Mok, who most recently managed the marketing team for Hong Kong mobile communications operator, CSL, will replace Donald Chan in the role.