Chennai : MediaCom has appointed Hariharan Vishwanathan as Head – South. He will report to Rathi Gangappa, COO, MediaCom India.
Vishwanathan takes over from Sriram Sharma, who has moved on recently to a similar role in Mindshare.
Vishwanathan started his career in JWT (then HTA) as a media planner in 1994. Since then he has worked across categories, agencies and roles in GroupM. Most recently, he was part of the CTG team in GroupM.
Commenting on Vishwanathan‘s appointment, Debraj Tripathy, MD, MediaCom India, said, “We are happy to have someone with Vishi’s experience and caliber on board. Our business in the South has seen fantastic growth in the last few years under Sriram’s leadership. I am confident Vishi will bring renewed energy and focus to our business. I wish Sriram all the best in his new role.”
On his new role, Vishwanathan said, “I am excited to join MediaCom and I look forward to learning and applying their systems thinking approach. Working across agencies and functions in GroupM has been an enriching experience and I am happy that I will continue to do just that at MediaCom.”