Mumbai: Sangeetha Aiyer has been elevated as Head – brand and marketing initiatives for Network18 Digital. Prior to this she was the Vice President and Head of marketing for A+E Networks and TV18. She will assuming charge of new role effective from 1st July 2019 and report to Puneet Singhvi.
According to her LinkedIn profile, Sangeetha is a content and marketing specialist with over 18 years of experience in Brand Launches, Perception Management, Branded Entertainment and Identifying revenue growth opportunities.
During her stint with A+E Network, She was instrumental in launch of FYI TV18 HD in Oct 2018, History TV18 HD in September 2017 and FYI TV18 SD in July 2016.
Before joining A+E Network, She was associated with Times Network as Sr Manager for Brand & Marketing. During her sting with Star India, Sangeetha was handling the marketing initiatives for Channel V. She also worked as Brand Manager with RBNL at Bangalore.