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Home Ad-Tech

Segumento appoints Tabrez Alam as Chief – Business Strategy & Data Alliances

He will focus on shaping forward-looking strategies, driving industry alliances, and elevating Segumento’s voice in data-driven marketing globally.

by MN4U Bureau
September 9, 2025
in Ad-Tech
Reading Time: 2 mins read
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Segumento appoints Tabrez Alam as Chief – Business Strategy & Data Alliances
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Gurugram: Segumento, the ultimate data platform, has announced the appointment of Tabrez Alam as its Chief – Business Strategy & Data Alliances, marking a significant step in its global expansion journey. This strategic addition to the leadership team reinforces Segumento’s vision of becoming a trusted global data-led growth partner and its commitment to shaping the next-generation data platform.

In his new role, Tabrez will lead Segumento’s charter across business strategy, growth, partnerships, positioning, and international expansion. Beyond India, he will spearhead Segumento’s entry into key global markets including the Middle East, Southeast Asia, and other high-potential hubs, further establishing Segumento’s stature as a next-generation data intelligence powerhouse.

With more than 28 years of experience in AdTech, MarTech, and Data Strategy, Tabrez brings expertise in strategic partnerships, data monetization, product innovation, and go-to-market design. He has a proven track record of scaling startups and creating sustainable business outcomes through innovation-led strategies.

Previously, Tabrez served as Chief Strategy Officer at Bobble AI, where he was instrumental in building the company’s first-party data business and introducing AdTech-led branding solutions, positioning it as a trusted partner for global brands in the evolving privacy-first ecosystem. His earlier stints include leadership roles at Syncmedia, Zeotap, Vdopia, and Tata Teleservices, where he consistently delivered impact through strategic foresight and executional excellence.

Commenting on the appointment, Himanshu Pandey, Founder & CEO of Segumento, said, “Tabrez’s business acumen and proven track record make him an invaluable addition to our leadership team. He blends strategic vision with hands-on execution—qualities that are critical as Segumento enters its next phase of global expansion. His expertise in scaling businesses and building enduring partnerships will strengthen our international footprint and accelerate our mission of shaping the future of data intelligence as a growth engine for brands worldwide.”

On his appointment, Tabrez Alam said, “My career has centered around designing scalable data monetization and AdTech models that unlock omnichannel growth. I see a strong alignment between my expertise and Segumento’s focus on Profile Enrichment, Custom Audiences, and Location Intelligence, areas that are redefining how businesses harness First-Party data for growth. I am eager to shape strategic growth, forge global alliances, and elevate Segumento into a global leader in data intelligence.”

At Segumento, Tabrez will also focus on building a high-performance culture while advancing the company’s global positioning. His leadership will be central in expanding Segumento’s influence across both emerging and developed markets, reinforcing its reputation for innovation, strategic partnerships, and outcome-driven marketing intelligence.

Tags: Himanshu PandeySegumentoTabrez Alam

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