• Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
Monday, March 8, 2021
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Advertising

ZEE MELT 2017: Kyoorius Reveals List of Speakers for “Disruptive Marketing”

by Editorial
May 23, 2017
in Advertising, Featured
3 min read
Kyoorius Speakers for “Future Citizens”

Share Share ShareShare

Mumbai: ZEE MELT, India’s biggest festival for disruptive marketing and communications is back with content that will transform the way you perceive marketing, brands and consumers. The Disruptive Marketing session scheduled from 31st May to 1st June at ZEE MELT 2017 will focus on great strategies, which combine facts and innovation and put intuition at the heart of marketing. The Disruptive Marketing conference will question if the 4Ps: Product, Price, Placement and Promotions are relevant today for successful businesses and what’s changed.

The speaker line-up for disruptive marketing includes

ZEE MELT 2017: DISRUPTIVE MARKETING

Time Day 1 (May 31st, 2017) Time Day 2 (June 01st, 2017)
10:30 AM- 10:50 AM Nicholas Russell Founder, Ex We Are Pop Up 10:30 AM- 10:50 AM  Daniel Comar Regional ECD, Geometry Global
11:20 AM -12:00 PM Sunil Raina Business Head, XOLO 11:20 AM -12:00 PM Sarah Owen Senior Editor – Marketing, WGSN
12:00 PM-12:40 PM Saurabh Das, VP & Head of Global Service Line for Marketing and Experience Platforms, SapientRazorfish 12:00 PM-12:40 PM Nick Burfitt Global Director & MD APAC, Kantar Media
15:00-15:40  Jeremy Basset Founder & CEO , Co-Cubed 15:00-15:40  Zak Normandin CEO-Co Founder, Dirty Lemon
15:40-16:20 Jonathan Grubin Founder & CEO , SOPOST 15:40-16:20 Dion McKenzie Director Marketing & Communications, Iron Group
16:20-17:00 Soumya Parmar, Head of Video Solutions, Twitter India 16:20-17:00 Munaf Kapadia Chief Eating Officer, The Bohri Kitchen

The sessions on Day 1 will highlight how brands no longer need to compete for best pricing but for real value of a product or service. The speakers will also highlight how the digital marketplace is growing exponentially while brick-and-mortar is disappearing.

The sessions on Day 2 talk about how brands today look at not just promotion but education and outreach to their customers, providing content with great care for taste and preference and whether consumers today have evolved beyond the promises of brands.

MELT 2017 will feature a range of conferences, seminars, exhibitions, showcases, workshops and networking sessions for delegates from across marketing and communication genres by industry experts, catering to all experience levels. The organizers are expecting more than 3000 creative and marketing professionals, who will together discuss, inspire and learn through sharing and interaction.

Rajesh Kejriwal
Rajesh Kejriwal

Commenting on the line up for Disruptive Marketing, Rajesh Kejriwal, Founder and CEO, Kyoorius, said, “Today’s consumers drive a market, not just a business. Therefore, companies must tap into a market’s mood and provide what consumers want. This is where disruptive marketing AT ZEE MELT takes its cue. In truth, disruption is more a business model than a marketing approach. Most companies still tend to market through traditional means, which provide plenty of opportunities for rival companies to disrupt current messages. However, consumers have become stubbornly resilient to shifting messages, thanks to an increasingly crowded market. To combat this, a company’s product or service must innovate and pay attention to consumers, delivering exactly what the market wants”

Tags: Disruptive MarketingFounder and CEOKyooriusRajesh KejriwalThe sessions on Day 1Zee MELTZEE MELT 2017ZEE MELT 2017: DISRUPTIVE MARKETING

Related Posts

Women at ZEEL: Nimisha Pandey, Archana Anand, Shyamala Venkatachalam and Shailja Kejriwal
Exclusive

Women at ZEEL: Nimisha Pandey, Archana Anand, Shyamala Venkatachalam and Shailja Kejriwal

by Kalpana Ravi
March 8, 2021
0

This Women’s day Medianews4u.com is acknowledging some women leaders of the Media, Marketing and Advertising fraternity who have given more...

Read more
CavinKare’s CK Ranganathan named Chairman of CII Southern Region
Advertising

CavinKare’s CK Ranganathan named Chairman of CII Southern Region

by Editorial
March 7, 2021
0

CavinKare's Chairman & Managing Director, CK Ranganathan has been elected as Chairman of CII Southern region for the year 2021-22...

Read more
Please login to join discussion
From breaking stereotypes campaigns to Social media Initiatives: Brands Celebrate Women’s Day in a grand manner

From breaking stereotypes campaigns to Social media Initiatives: Brands Celebrate Women’s Day in a grand manner

March 6, 2021
We have 25% of our ad spends on digital platforms and 38% on print: Eshwar N, Casagrand

We have 25% of our ad spends on digital platforms and 38% on print: Eshwar N, Casagrand

March 6, 2021
I am proud of the ‘all woman team’ we have built & the work we do together: Richa Singh, Natural Diamond Council

I am proud of the ‘all woman team’ we have built & the work we do together: Richa Singh, Natural Diamond Council

March 5, 2021
Digital can be precisely measured when the audience is known: Ananda Rao, Infomo

Digital can be precisely measured when the audience is known: Ananda Rao, Infomo

March 4, 2021
Publicis Groupe augments digital marketing capabilties into Publicis WorldWide

Publicis Groupe augments digital marketing capabilties into Publicis Worldwide

March 3, 2021
Brands Celebrating Women’s Day through their Innovative Campaign ideas

Brands Celebrating Women’s Day through their Innovative Campaign ideas

March 4, 2021

Subscribe to Newsletters

Trending

MG George, Muthoot Group Chairman
Featured

MG George, Muthoot Group Chairman passes away

by Editorial
March 6, 2021
0

The chairman of Muthoot Group, MG George Muthoot, passed away on Friday at 72 in New Delhi. George was the...

Zee Keralam all set to air Onam special programs and blockbuster movies this weekend

Zee Keralam announces digital auditions for SaReGaMaPa Keralam Li’l Champs

February 26, 2021
R. Bangla to go LIVE from tomorrow, 7th March 2021at 8 am

R. Bangla goes LIVE today, 7th March 2021 at 8 am

March 7, 2021
SUN TV Network announces 'Evaru Meelo Koteeswarulu' on Gemini TV

SUN TV Network announces ‘Evaru Meelo Koteeswarulu’ on Gemini TV

March 7, 2021
Asianet to telecast a new serial “Santhwanam“ from 21st September

Asianet to telecast a new serial “Santhwanam“ from 21st September

September 19, 2020

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 82, Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai – 400061

Umanath.V
+91-99400-17868
umanath@medianews4u.com

© 2019 medianews4u.com

No Result
View All Result
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column

© 2021 JNews - Premium WordPress news & magazine theme by Jegtheme.

Login to your account below

Forgotten Password?

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In