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Home Featured

Big FM launches ‘BuyAdsOnBigFM.com’; self-service platform for booking ads

by MN4U Bureau
October 9, 2018
in Featured, Radio
Reading Time: 1 min read
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Big FM's #Nokhaalipet campaign inspires to lay a foundation for #BarbaadiBandh campaign

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  • Automated self-service portal‘BuyAdsOnBigFM.com’ for customers torequests for jingles, plan media, place order and pay online
  • The portal improves reach, customer service, brings in transparency, standardized solutions, dashboard for invoice and broadcast certificates providing a frictionless experience
  • Loyalty programs and exclusively designed festive ad offers available only on the portal

Mumbai : Big FM, radio networks launches ‘BuyAdsOnBigFM.com’, enabling the long tail, retail SMEs and entrepreneurs to conveniently advertise with BIG FM.Apart from booking ads, the platformalso offersa dashboard for ad rates, invoices &broadcast certificates and online payment options.‘BuyAdsOnBigFM.com’ app will soon be available on IOS and Android platforms.

Asheesh Chatterjee
Asheesh Chatterjee

Additionally, BIG FM shall be providing access to a 24/7 call centre and chat bots to address any incoming queries on ‘BuyAdsOnBigFM.com’.BIG FM will also appoint direct selling agents,to on board advertisers for a frictionless experience.

Speaking about the development, Mr. Asheesh Chatterjee, CFO, BIG FM said, “BIG FM is proud to launch ‘BuyAdsOnBigFM.com’, which will allow our advertisers and agencies to request for jingles, buy ad inventory and pay online.‘BuyAdsOnBigFM.com’is a part of our digital transformation journey which will significantly enhance customer service and showcase transparency. The advertisers will also be able to avail exclusive special loyalty and festive offers.”

Tags: Asheesh ChatterjeeBIG FMbooking adsBuyAdsOnBigFM.comCFOself-service platform

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