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Home Featured

Havas Group accelerates its transformation by integration of Global Creative and Health Networks

by MN4U Bureau
July 15, 2022
in Featured, Advertising
Reading Time: 2 mins read
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Havas Group Prosumer Report
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Havas Group announces the start of a new chapter through the simplification of its organisation and deeper integration of its Global Creative and Health Networks.

Following the launch of its Together strategy, Havas Group has led the market by putting meaningfulness at the core of its ambition, a priority that is now shared by advertisers, partners and also by peers.

As a response to the continued evolution of brands across categories and to continue to build on this success, a deeper integration of the Global Creative and Health Networks will simplify the Group’s organization, accelerate its transformation, and strengthen its agility to meet clients ever-changing needs.

Donna Murphy has been appointed the leader of Havas Creative Group, in addition to her role as Global CEO of Havas Health & You. Murphy has over three decades of tremendous success in executive leadership in communications. Starting her career at Goldman Sachs, she joined Havas Group 35 years ago, when she led several US acquisitions for the group as part of their M&A team before taking a leadership role of the then newly founded health agency. Murphy, who also serves on the Havas Group Executive Committee, has played a vital role in shaping the Havas Group to date and will continue her close collaboration with the Media Global Network led by Peter Mears.

As part of the leadership changes, Peter Mears will be Chairman of the Havas NA Village in addition to his role as CEO of Havas’ Global Media Group, bringing a more unified approach to the Group’s largest region. Steve Netzley, founder and CEO of the Havas Edge Performance Network, will bring his strong expertise and knowledge of the performance marketing industry to the leadership team by joining the Havas Group Executive Committee.

Yannick Bolloré commented, “Havas Group is stronger than ever today thanks to the teams unfailing ability to reinvent themselves. We will build on this momentum and further deepen the integration between our business units to provide our clients, partners and talent with even more agile and streamlined collaboration. 

Through her proven leadership, Donna has built the prototype for the end-to-end consultative partner that brands need today. Layered with our creative force and talented leadership teams, what we can offer health and consumer brands alike is powerful. Donna’s spirit of service, compassion and inclusive leadership not only fits the needs of our partners but will play a major role in us continuing our mission of making a meaningful difference to brands, businesses and people.”

Donna Murphy remarked, “I’m deeply honored to expand my impact with this great company and group of outstanding leaders. The key determinant of any great partnership is a sum that is greater than both parts. Bringing together the exceptional global brand leadership of Havas Health & You with the dynamic creative talent and unique blend of assets in the Creative Group produces something truly unique for our client partners and teams across the globe. This combination is only strengthened by the lockstep integration with our skilled media specialists and support and collaboration of the Vivendi family. The result is a unified, best-in-class agency offering with unmatched capabilities that will work across disciplines to support the success of the world’s best and brightest brands across categories.”

Tags: Donna MurphyYannick Bollore

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