• Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
Wednesday, January 20, 2021
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Advertising

OMG Launches Transact in Asia-Pacific to help clients bolster their digital sales

by Editorial
October 6, 2020
in Advertising, Featured
2 min read
OMG Launches Transact in Asia-Pacific to help clients bolster their digital sales
Share Share ShareShare

Singapore: With a commitment to helping clients bolster their sales across digital markets and marketplaces, Omnicom Media Group (OMG) today announced the official launch of Transact, Omnicom Media Group’s end-to-end commerce practice, in Asia-Pacific.

Headquartered in Singapore, Transact is designed to help brands pivot their business by improving their digital availability as well as focusing on new retail opportunities and eCommerce channels.

With audience understanding sitting at the heart of Transact, the specialist practice combines people, process and technology to power OMG brands for a seamless commerce business solution. By leveraging Omni, OMG’s people-based precision marketing and insights platform, Transact is wired to integrate commerce throughout end-to-end consumer journeys and accelerate eCommerce performance at scale for brands.

Backed by eCommerce consultants and omni-channel retail specialists in 25 markets, Transact is supported by dedicated teams in Asia-Pacific who are based in Singapore, China, Australia, New Zealand, Philippines, India, Malaysia and Indonesia, and offers consultative support and capabilities spanning commerce strategy, media, marketplace investment as well as store management (Lazada, Amazon, TMALL, JD.com & Shoppee, D2C, and eRetail) that includes content and merchandising.

Tony Harradine

“With Asia-Pacific leading the global eCommerce growth charge, we have a proven blueprint in Transact to help brands grow their online sales by maximising reach, exposure and profitability across all online models and channels,” said Tony Harradine, CEO, Omnicom Media Group, APAC. ‘Given that eCommerce is accelerating as a result of COVID-19, it is imperative for brands to stand out on the digital shelf, and with Transact, we are able to isolate elements within the eCommerce value chain to deliver incremental growth for clients,” he added.

PHD, an award-winning agency under OMG, has successfully integrated Transact into its existing commerce offering in Asia-Pacific, developing and honing tools and capabilities in partnership with eCommerce retailers that are part of its proprietary platform, Omni Studio. This comes at the back of its recent global and regional wins such as Diageo, Spotlight Group and LG.

Tags: Omnicom Media GroupTony Harradine OmnicomTransact

Related Posts

Mathrubhumi’s Club FM unveils a new brand identity
Featured

Mathrubhumi’s Club FM unveils a new brand identity

by Editorial
January 20, 2021
0

Kochi: Club FM has unveiled a new brand identity and a new way in which the RJs will be interacting with...

Read more
ShortsTV enhances regional catalogue, announces a new segment ‘Desi Tadka’
Featured

ShortsTV enhances regional catalogue, announces a new segment ‘Desi Tadka’

by Editorial
January 20, 2021
0

New Delhi: In a country with over 1600 dialects and 22 government recognized languages, it is only natural that Indians...

Read more
Dheeraj Sinha, Managing Director – India, Chief Strategy Officer – South Asia, Leo Burnett on Focus 2021

The focus this year will be about giving scale to these new collaborative ways of working: Dheeraj Sinha, Leo Burnett

January 19, 2021
We believe that loyalty enabled commerce is the future, and is key to driving consumer engagement and stickiness

We believe that loyalty enabled commerce is the future, and is key to driving consumer engagement and stickiness: Manish Dureja, InterMiles

January 19, 2021
What do Digital CEO’s, Small Entrepreneurs and others want from the Budget 2021

What do Digital CEO’s, Small Entrepreneurs and others want from the Budget 2021

January 19, 2021
As we head towards 2021, it is critical for us to focus on a more nuanced approach to engage with our stakeholders

As we head towards 2021, it is critical for us to focus on a more nuanced approach to engage with our stakeholders

January 18, 2021
Amit Sethiya, CMO, Syska Group

Syska Group’s Top 5 points of Focus for the year 2021: Amit Sethiya, CMO

January 18, 2021
Expectations on the Budget 2021

Budget Expectations 2021: From Tax Reforms, Tech Adoption Boost to Consumer Sentiments, Industry Expects an Array of Stimulus

January 18, 2021

Subscribe to Newsletters

Trending

What do Digital CEO’s, Small Entrepreneurs and others want from the Budget 2021
Exclusive

What do Digital CEO’s, Small Entrepreneurs and others want from the Budget 2021

by Kalpana Ravi
January 19, 2021
0

The past year saw an unprecedented calamity across the world, the COVID 19 Pandemic and the subsequent lockdown across the...

Gaming company founders join SBC Digital India speaker line-up

Gaming company founders join SBC Digital India speaker line-up

January 19, 2021
Zydus Wellness consolidates media mandate with Wavemaker India

Zydus Wellness consolidates media mandate with Wavemaker India

January 18, 2021
Fast&up ropes in Zumba Master Trainer Sucheta Pal as Brand Ambassador for Women's Wellness

Fast&up ropes in Zumba Master Trainer Sucheta Pal as Brand Ambassador for Women’s Wellness

January 19, 2021
Great ideas make a splash in society and for our clients: Indrajeet Mookherjee

Great ideas make a splash in society and for our clients: Indrajeet Mookherjee

January 20, 2021

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 82, Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai – 400061

Umanath.V
+91-99400-17868
umanath@medianews4u.com

© 2019 medianews4u.com

No Result
View All Result
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column

© 2021 JNews - Premium WordPress news & magazine theme by Jegtheme.