India: Re’equil’s campaign video sheds light on postpartum depression struggles and highlights mothers’ quiet strength, showcasing resilience and courage in navigating motherhood.
Re’equil’s video campaign emphasizes the importance of mothers feeling supported and not alone, especially during challenging times.
Each year, 60 lakh mothers and fathers struggle with postpartum depression, a significant yet overlooked challenge during the postnatal phase. In India, 1 in 5 new mothers face this issue silently due to stigma. Offering understanding and support by listening and validating their feelings can greatly help these mothers cope.
“We understand that postpartum can be a period of significant emotional challenge. Our campaign aims to celebrate the strength of mothers and promote open conversations about their experiences and resilience,” said the Re’equil Team.”
Re’equil’s campaign breaks the generational silence on postpartum depression, empowering parents for parenthood challenges and sparking crucial conversations on the topic.
The video is on Re’equil’s Instagram, inviting all to celebrate the diverse aspects of motherhood and join the conversation.
