Mumbai: Valvoline™ Global, a provider of automotive and industrial solutions, has been announced as an Official Supporter of the FIFA World Cup 26™, marking a major milestone as the iconic brand nears its 160th anniversary. This partnership reflects Valvoline Global’s rapid global growth and expanding international footprint, with operations now spanning more than 140 countries and territories.
The FIFA World Cup 26™, set to be the biggest and most inclusive edition yet, will feature 48 national teams competing in 104 matches across 16 host cities in Canada, Mexico, and the United States. As part of its sponsorship, Valvoline Global will activate creative retail campaigns and immersive fan experiences in select host cities, further details of which will be revealed in the lead-up to the tournament.
“The FIFA World Cup 26 will bring people together like nothing else – through passion, performance and the power of possibility,” said Jamal Muashsher, CEO, Valvoline Global. “As we approach our 160th anniversary, Valvoline Global is proud to be part of an event that celebrates not just the greatness of the game, but the potential within us all to move the world forward.”
This marks Valvoline’s debut in a global sports partnership of this magnitude, reinforcing the brand’s commitment to innovation, performance, and excellence—qualities it shares with the FIFA World Cup.
“We are thrilled to welcome Valvoline Global, a respected global force in the automotive and industrial sectors, as an official supporter of this historic tournament,” said Mattias Grafström, FIFA Secretary General. “The company’s innovative vision aligns with the dynamic spirit of the FIFA World Cup. Valvoline Global’s commitment to driving progress through cutting-edge solutions resonates with our values, and we are excited to embark on this journey together.”
Valvoline’s collaboration with FIFA underscores its mission to move the world forward—just as the beautiful game unites millions through shared passion and purpose.
