Mumbai: MY FM embarked upon an initiative called ‘HallaBol’ where in with the help of their listeners they identified one issue plaguing the city and afflicting the society. Along with the citizens, city seniors, civic authorities, government and non government organizations, one such issue was highlighted and worked upon to get through a comprehensive closure.
Each station picked up the most plaguing issue, among the various topics that were picked up across cities are Kachra se Azadi in Nagpur, Traffic awareness and safety in Indore, Polythene in Bhopal &womens safety in Jaipur.
Commenting on the initiative, Rahul Namjoshi, Business Head, MY FM said, “MY FM has always been at the forefront to bring about positive change in the society. Our cities are still struggling with basic issues, with Independence Day around, we thought of freeing our cities from one such issue. The response to our campaign has been outstanding not just the people of the city but even various govt bodies and city admin have come together to eradicate the issue. HallaBol is an attempt from our side to give back to the society”.